From niche to launch-ready product.
Research a niche, understand the market, and walk away with a product brief your supplier can quote on.
Search volume
418K
Avg. price
$26.40
Top-10 share
68%
Price & demand · 12 mo
Share of market
Five moves, one workspace.
Research the niche
Pull Amazon niche and keyword data from your own logged-in sessions.
Read the market
Competitors, prices, history and the gaps worth attacking.
Get product proposals
The tool proposes winning product concepts for you — formula, positioning and price, built from the niche data.
Stress-test your idea
Score your product against real data — what the shelf already offers, and what customers are actually asking for.
Leave with a brief
A supplier-ready RFP for the product you choose.
Niche assistant
Just ask your data.
A chat that already knows your analysis — every competitor, price and review in the niche. Ask in plain language, get an answer with the numbers behind it.
Runs on your own Claude key, and stays with the analysis so you can pick the conversation back up later.
$24–29 carries 61% of units sold. Above $34 only two listings survive, both with 4.6+ ratings.
- NordSupp leads at $28.90 with 24% share
- Nothing credible sits under $22
Your accounts. Your data.
Runs in your browser
Nothing about your research sits on our servers.
Your own keys
Claude and Keepa keys stay local to your browser.
Your Google Drive
Every analysis lands in an “Hmbld” folder you own.
Pricing
One plan. Everything in it.
Per brand workspace, billed through Stripe, cancel whenever you like.
Pro
Save 20% annually$1,200 / mo
Billed $14,400 once a year · or $1,500/mo month-to-month
- Unlimited niche analyses
- Multiple brands
- Portfolio dashboards